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Monday, October 12, 2026
ZenPost UK

The Video Platform Offers Viewers Authority to Decrease Artificial Intelligence-Made Media in Their Feeds

Users will soon have a new feature that enables them to lessen the quantity of artificial intelligence-produced videos appearing in their timelines. This initiative comes as the company revealed that it presently contains in excess of 1 billion AI-generated clips.

Testing and Rollout

The new functionality is in a pilot phase over the next few weeks before a widespread launch. This advancement comes amid a surge in AI content, driven by new content generation software.

AI Content on Other Platforms

Recent reports that almost 10% of the most rapidly expanding content creators on another major platform exclusively feature AI-generated videos. A considerable share of this output is deemed low-quality AI content, a label for inferior, factory-style content that is often illogical or bizarre.

Based on user feedback that a lot of users enjoy content created using AI tools, ranging from AI artwork to informative clips, and we want to offer the community the option to see more or less of that, according to their own choices,” stated a platform representative.

Scale of AI Content

The service announced that there are now 1.3 billion videos on its service identified as AI-generated. In total, more than 100 m media items are uploaded to the service every day, making AI-generated material a minor percentage of its overall inventory.

User Control Features

Viewers will be capable of reduce or increase the volume of AI content they view by accessing the “manage topic” feature in the application and selecting “AI-generated content”. Additional categories that currently be modified under the setting encompass news, style, aesthetics, and choreography.

Content Labeling and Policies

The platform’s guidelines oblige creators to label convincing AI-made content, and it forbids harmful fake videos of public figures or critical incidents. Any believable AI video that is not labeled can be taken down under its terms of service.

Additionally, the platform will now add an “AI-made” watermark to content made using its own AI tools, or flagged by an industry-wide initiative for identifying artificial media. This step is aimed to help prevent users from trying to evade the labeling process.

Educational Initiatives

The company is furthermore introducing a $2m AI literacy fund for specialists and institutions to produce learning resources about responsible artificial intelligence. This initiative will support educational bodies dedicated to training computer science.

Moderation Strategy

The video-sharing app has justified its moderation strategy, amid debate over intentions to cut jobs for a large number of content moderators in the UK. It is planning to eliminate 439 jobs in its user protection division in its British office, with worker representatives and digital protection specialists voicing alarm that staff are being displaced by AI moderation.

A trust and safety lead clarified that human moderation would remain essential, but artificial intelligence can protect employees by removing the most distressing content ahead of it gets reviewed by staff. The platform announced a significant reduction in disturbing and violent content reviewed by human moderators over the past year due to reliance on its automated systems.

It is vital to combine staff and AI to ensure user safety,” the executive stated. “We’ll have people as integral to the approach, but we additionally believe it’s very important to limit contact with unsafe media as swiftly, which is where a lot of the machine support is really helping us process content quickly.”
By

Lisa Payne

A passionate content curator and digital enthusiast with a focus on Czech online media and blogging trends.

ZenPost UK

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